Volkswagen Group could soon have its first motorcycle brand. Audi is in advanced talks to acquire Italian company Ducati, put up for sale last month.
The rumors were true and now is looking for buyers. The latest information already announced increased interest from Italian company Audi, Ingolstadt officials are already in advanced discussions with people from Investindustrial, current Ducati owners.
Audi wants to pay a total of 850 million euros for actions manufacturer of the peninsula and thus try embedding first motor brands within the Volkswagen Group.
German interest for Italian brand dates back to 2008 when Ferdinand Piech, VW board chairman, expressed the desire to buy Ducati. The Germans lost but then, in front of the Investindustrial, the current owners.
Interest is reaffirmed recently by Martin Winterkorn, CEO of VAG group, who said he pays attention to any brand on sale. Audi will have strong opponent, the only information indicating an interest in the Indians only the Hero MotoCorp largest motorcycle manufacturer in India.